Even women with very fair skin can pull off blonde hair without appearing washed out—just look at Emma Stone. The trick is choosing a hue that will add warmth to the cheeks, like this blush blonde. "She has strawberry blonde undertones with flecks of gold highlights all over," Vo says. To maintain it, ask for a strawberry toner to use between salon visits. This will fill in the gaps where color has faded and keep hair from looking brassy.